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Case Study - Ritchies Transport

The Brief

Ritchies buses and coaches are a familiar site on New Zealand roads. The company operates more than 900 buses and coaches from 30 depots throughout New Zealand. Their services include five-star luxury tours, scheduled inter-city and urban routes, school buses and charter services. With a fleet that ranges from mini-vans to double-deckers, not job is too small or too large for Ritchies. The company’s strategy for success includes significant re-investment in new equipment, training and regular scheduled maintenance.

Ritchies required a 21-seat coach fitout. In line with their focus on customer comfort and safety, the specification was similar to their 49-seat buses. This included full interior linings, specialised flooring and superior quality high-back bucket seating.

The Solution

Auto Transform recommended, supplied and installed Suburban 4520 high-back bucket seating. Integrated retracting diagonal seatbelts were included for added passenger safety. The seats were covered in Ritchies’ cloth, maintaining a consistent look and feel across their fleet.

Full interior linings with an integrated floor system were added to boost sound proofing and provide an attractive professional finish. Visibility was maximised for passengers by including a centre aisle with two seats on one side and one on the other, as well as a raised floor beneath the four rear rows.

The entire 21-seat fitout was fully certified to New Zealand safety standards and complied with the certificate of fitness (CoF) requirements for passenger service vehicles.


  • 21-seat coach fitout with Suburban 4520 high back bucket seats
  • Full interior linings with integrated floorboards
  • Rear four rows raised for improved visibility
  • Certified to New Zealand safety standards and CoF compliant
“You have a good product there in the seats you were bringing in and you were able to do the job when we needed it. The shape and comfort of the seat is great. I’ve had experience with you in the past and you’ve always done a good job of fitting out. Putting all of this together, it was what we wanted. You’ve come up with the right thing for us.”
Ritchies Transport
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